Prepare Audi sedan and SUV

After officially launched the Audi A8 L "facelift", Garuda Mataram Motor (GMM), as Agent licensee Audi in Inodnesia, said, there are still two more new products to be launched in 2014. Though not described in detail, it is mentioned that both models is a sedan and SUV.

Wanny Bhakti AP, Head of Marketing & PR GMM, explained, the SUV will come out first after the sedan. "For SUVs, the model is already there but we will offer a new engine variant, though the price is more affordable, so the more you can buy," he said, in the Audi main dealer, in MT Haryono, East Jakarta, Wednesday (18/06/2014) . While the upcoming sedan complements an existing model with a new variant.

In total Audi Indonesian market only three new products during 2014. Amount is only half compared to last year which brings the six products. These six models consist of the RS4, RS5, A7, A5 Sportback, Q5 and R8 facelift.

Wanny explain the right product for Indonesian consumption is limited. "We admit it is rather difficult to choose the products to be offered in Indonesia, depending on regional quota. Audi sales are still relatively small compared to other countries, so little choice, "she added.

In ASEAN, Indonesia's position is in the final sequence, after Singapore, Malaysia, Vietnam, and Thailand. "There are a lot of considerations, besides the problem specification to be adjusted, we might sell ga model with a very high price. Interested persons must also be measured, must be mixed in the target market, "he concluded.

Posted by : Edy santoso